Taneira Launches Seasonal Sale on Handcrafted Ethnic Wear
TATA product: Taneira, a TATA product, has officially launched its seasonal sale starting from July 1, 2026. This event provides customers with an excellent opportunity to purchase high-quality, handcrafted attire at competitive prices. The key highlights of this sale include up to a 40% discount on select sarees, and up to a 50% discount on kurtas and kurta sets. Additionally, Encircle members are entitled to receive an extra 5% discount during the first five days of the sale period.
Celebrating India’s Textile Heritage:
Taneira is widely recognized for its dedication to preserving India’s diverse textile traditions by sourcing weaves from renowned weaving clusters across the country. During this sale, customers can explore several of the brand’s most celebrated collections, including Kanjeevarams, Banarasis, and South Silks. Additionally, the collection features Tussars, Jamdanis, and Sambalpuris, along with Ikats, Chanderis, Maheshwaris, and Kota Dorias.
Commitment to Quality and Authenticity:
At the core of Taneira’s values is a deep-seated commitment to maintaining the authenticity and purity of its products. To ensure customers receive genuine quality, all pure silk sarees are provided with a Silk Mark certification, while select ranges also feature Zari Certification. Mr. Somprabh Kumar Singh, Chief Sales and Marketing Officer at Taneira, stated that this sale invites customers to explore a thoughtfully curated collection that honors both craftsmanship and timeless style. These products are available both online and at Taneira retail stores for upcoming weddings and festive occasions.






